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My mission is simple yet powerful: ensuring your financial decisions today make a lasting impact tomorrow.

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When my wife and I moved to the United States in 2012, we started a new chapter filled with dreams and determination. With a deep-rooted passion for finance, I soon realized that traditional financial planning often lacked the personal connection and genuine care that everyone deserves. Too often, advice felt generic and disconnected from real people's values and aspirations.

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That was one of the reasons why I founded Lestna Retirement. Inspired by the Russian word prelestno, meaning lovely or delightful, Lestna embodies my belief that life—and the legacy you leave behind—should feel meaningful, impactful, and true to who you are. My commitment is to offer holistic, unbiased financial guidance that honors your personal journey and ensures your financial decisions today make a lasting impact tomorrow.

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My expertise centers around estate planning and legacy planning. I specialize in tax-efficient strategies designed not only to protect your wealth but to amplify its positive effects for your loved ones and the causes closest to your heart.

Credentials

​I proudly hold the Accredited Investment Fiduciary Analyst (AIFA®) and Chartered Retirement Plan Specialist (CRPS®) designations, reinforcing my commitment to putting your best interests first in every decision. I'm also actively pursuing the Certified Financial Planner (CFP®) certification to further enhance how I serve you and your evolving financial needs.

Sharing Knowledge

​​​I also love to share my knowledge on various financial topics. Check my and read my book, "," about the essentials of 401(k) plans and how to retire financially secure and worry-free. 

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Outside of my practice, I enjoy empowering others by demystifying complex financial topics. I regularly share practical insights on my YouTube channel and authored the book "The Resolute 401(k) Participant," designed to help you confidently navigate retirement planning and build a secure, worry-free future.

Local Impact

As a board member of Nordson Green Earth Foundation, a 501(c)(3) nonprofit organization, I help support efforts to improve greenspace equity throughout the Chicagoland area. Through initiatives like the Miyawaki tree planting method, we aim to bring the benefits of vibrant forests to underserved communities.

Favorite Quote

"It always seems impossible until it's done." – Nelson Mandela

Vitaly Novok - Financial Advisor & Founder

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